Reading Up on Newsletters

Newsletter communications are another extremely effective way of keeping your name in front of your customers on a regular basis. Sending a newsletter - one that truly is news and not just an expanded "hard-sell"  builds tremendous rapport with clients and potential customers alike.

At the same time, any newsletter your company produces should correspond to your marketing goals. Anglia can match your newsletter text with those goals and help place your promotional materials most effectively. We have professional editing and copywriting services available for both small and large newsletter projects, including graphics and illustration capabilities. In-house or out-sourced, we can recommend newsletter distribution software and operate it for you or provide training to your staff. Our distribution services include such plus-factors as automatic sign-up, auto-responders, etc. As with e-mail, we can provide list compilation and maintenance services, along with personalization, client tracking and customer profiling.
 

Services:

• Newsletter organization, recommendations, evaluations
• Newsletter design and copywriting
• Newsletter e-mail list compilation
• Conversion of paper or electronic lists to e-mail list
• Evaluation of bulk mailing needs
• Automated newsletter distribution
• Personalization of newsletter
• "Subscribe" and "unsubscribe" e-mail functions
• Removal of bad e-addresses
• List maintenance and update tasks
• In-house staff training in newsletter mailing software applications