Looking at Your Website
A
great website can provide your company with a custom-tailored platform from
which to launch a huge variety of marketing strategies and handle client
service/support. Underpinning your marketing plan, a well-organized and easy-to-use
website is an invaluable tool in boosting sales and maximizing your marketing
dollars.
One of the most important aspects of you website is its how long it
takes to upload to your browser. In today's World Wide Web environment if you
don't load fast your site will not be viewed. Another important element
to help your site to be available is your position on the search engines. If
your site is the four hundredth listed on a search how many people will ever see
your site. If you do not now have a web site or if you wish to
design a new one, Anglia can provide complete website development services or
coordinate with your in-house technical department in layout, design, text and
programming. This may also include training your staff in the use of purchasing
software (shopping carts and credit card security) or providing ongoing services to
handle these chores. We offer recommendations for basic web designs to your
marketing department or can establish an entirely new marketing presence from the
ground up. Additionally, we can secure a domain and an Internet service provider
(ISP) to host your site and conduct "search positioning" to guarantee that your
site will be among those actively accessed by the major Internet search engines.
We offer evaluations of any existing website you may have, based on your industry
and your web marketing goals. For instance, our technicians know that a fast
download time is key to holding your client's interest and keeping them logged on
to your site. Navigation through your web pages should be easy and intuitive -
simplicity works! Your image and your website's image are very important, but
content is more important. A site can be visually amazing, showing off
the skills of your programmer, but that doesn't translate into sales if it detracts
from your message and your products. Furthermore, closing the sale is the ultimate
goal, so making the purchasing process simple, direct and error-proof is paramount.
Our consultations and evaluations weed out the ineffective aspects of your website,
giving you a sharper image and a more productive presence on the net.
Services
- Website evaluation and review
- Website design and production
- Website optimization
- Website development support for in-house site maintenance
- Securing Internet hosting services
- Search engine positioning
- In-house staff training on software application
- Shopping cart, credit card and security integrations
- Website text and copywriting
|